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Sandy Higgins, known affectionately to her TikTok fans as “MeMaw,” has been CEO at The Crackerjack Shack since 2007. Her business methods have been featured in Forbes, The James Altucher Report, Impressions, Screen Print Magazine, as well as local publications like The Springfield Business Journal. She has been nominated for the Edward Jones Entrepreneur of the Year award, and her staff has won 4 international screen printing awards.
Hack the Stats: Count What Counts
It’s Time to Make Peace with Your Numbers—And Put Your Profit First.
A 30-Day Guide to Business Finances That Finally Make Sense
Digital Download | Instant Access | $199
This 30-day guide simplifies small business finances so you can stop guessing, start growing, and finally feel in control of your money.
Product Description:
Let’s be honest—most small business owners avoid the numbers until they’re forced to face them. But your numbers are trying to tell you something—and this guide will help you listen.
Hack the Stats: Count What Counts is a 30-day, step-by-step financial clarity plan built for real business owners (not accountants). No jargon. No spreadsheets that make you sweat. Just a smart, doable system to track what matters, price with purpose, and finally understand where your money is going—and how to keep more of it.
What’s Inside:
- A 4-week financial action plan broken into bite-sized steps
- Plain-language explanations of what to track—and why
- A simple system for reviewing income, expenses, and cash flow
- Smart budgeting strategies that align with your actual costs
- Worksheets to make it stick
- “Inside the Shack” insights so you can learn from our past mistakes.
You’ll Walk Away With:
- Clarity on what your business is actually earning
- Confidence in your spending and profitability
- A repeatable monthly finance routine (that takes less than an hour)
- Fewer surprises, more peace of mind
- The knowledge you need to make smarter, faster business decisions
This Is for You If:
- You feel like the numbers are running you (instead of the other way around)
- You’re not sure what your “real” profit actually is
- You’ve been winging your P&L
- You have no P&L
- You avoid QuickBooks, spreadsheets, or anything with the word “reconciliation”
- You’re ready to take the emotion out of your money and bring clarity in
What You Get:
- Instant digital download (PDF)
- Easy to use templates + monthly finance checklists
- Bonus: Templates for monthly reviews
- Optional: Add-on access to next month’s private Facebook mentoring group (Only for those who sign up by the announced cutoff date for this session).
Ready to Finally Feel in Control of Your Business Money?
→ 30-Day Action Plan PDF | $199
→ Download Hack the Stats: Count What Counts and start your 30-day fix today.